Hida Beef

Hida Beef

Hida Beef

Hida beef, produced from cattle raised in Gifu Prefecture for at least 14 months, is believed to be of the highest quality in terms of marbling, lustre, colour and texture, besides smell.

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Meat with a fine, tender fiber beautifully marbled to melt in the mouth for a rich aroma and taste. Raised in the rich nature of Gifu Prefecture, touted for its scenic beauty, Hida beef is created at the hands of discerning beef producers with superior techniques and concern for customer safety and assurance who invest the time required to make superior quality meat. Please have a look at the definitions, history, and production area of Hida beef.

Definition of Hida beef

(1) The region that has been breeding the beef the longest is Gifu Prefecture.

(2) Beef fattened by a producer certified and registered in the farmer accreditation system of the Hida Beef Brand Promotion Conferece.

(3) Comes from a black-haired Japanese Wagyu cattle breed fattened for at least 14 months.

(4) Meat quality is rated grade 3, 4 or 5 by The Japan Meat Grading Association.

Certified only when the secretariat of the council confirms these four conditions are met Graded meat certified as Hida beef is issued a Hida beef label. The Hida beef label clearly lists the meat grade, the name and address of the producer, an individual identification number and the certification date.

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Gifu Prefecture: The home of Hida beef

Gifu Prefecture is located near the center of Japan, with a total area of 10,621 square kilometers, the largest part of which is covered by forest. The high mountains of the North Alps, such as 3,000-meter Norikuradake and Ontake, stretch across the northern area of the prefecture.

Hida beef is produced amid a wealth of natural benefits gained from the wide expanses of land, pure water, clean air, and differences in both seasonal temperatures and daytime and nighttime temperatures.

Gifu Prefecture is also home to the World Heritage site Shirakawago and features abundant tourism resources that draw visitors from across Japan. Nostalgic street scenes, famous hot springs, and the view from Mt. Kinkazan that overlooks the Noubi Plain and Gifu Castle draw tourists not only from Japan but from around the world in recent years.

Hida beef in Japan Hida Beef became a household name when the meat won top honors in Japan at the 8th All-Japan National Wagyu Cattle Expo held in Gifu Prefecture in 2002. The Expo is held once every five years when exceptional Wagyu cattle from all over Japan come together to contend for superiority in an event so large it is called the “Wagyu Olympic Games.” Competition is divided into the Bull Division, in which entrants compete based on the results of improvements, and the Meat Division, in which competition is based on meat quality. Hida beef has won honors (The Prime Minister’s Prize) and captured the highest award for best carcass in each of these divisions.

Hida beef continued its award-winning streak for best carcass at the 9th Expo held five years later.

Hida beef now In recent years, Hida beef has also achieved straight victories in Beef Cattle Expo sponsored by the Kinki-Tokai-Hokuriku Regional Association. Every prefecture participates in this competitive exhibition of Matsuzaka beef, Kobe beef, Omi beef and other famous brand cattle. Hida beef won the Best Carcass Award (Minister of Agriculture, Forestry and Fisheries Prize) in fiscal years 2012, 2013 and 2015.